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Traffic Stats
- Keywords: content monetization, in-image ads, image ads, in-image advertising, in image advertising, in image ads, gumgum, picture advertising, picture ads, image monetization, image monetizing, image overlay, image overlay ads
PR: 0
Adult Site: no
IP: 184.73.213.155
Online
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In-Image Ad Network GumGum Raises $7 Million From NEA, First Round And GRP
In-image ad network GumGum has raised $7 million in new funding from NEA with GRP and First Round Capital participating in the round. This brings GumGum's total funding to $...Read more... -
Bedrock Thinks Publishers Should Create Their Own Ads
The problem with most ads is that they suck. Publishers sign up for ad networks and they have to take what they are given, which is usually some weight-loss ad showing way t...Read more... -
Invites: Fotoglif Opens A Revenue-Sharing API For Ad-Supported Images
Stock photography sites are moving towards free, with either free samples ( Photoxpress ) or ad-supported images (Fotoglif, GumGum, PicApp). In an effort to encourage a broa...Read more... -
Image Licensing Network GumGum Grabs $2.6 Million And Is Growing Fast
Image licensing network GumGum has raised $2.6 million in and extended Series A funding round led by GRP Venture Partners with First Round Capital participating. This b...Read more... -
GumGum Wants To Turn Celebrity Pics Into Shopping Sprees With ShopThisLook
Image licensing startup GumGum is introducing a new ad unit to go along with all of those celebrity pics that it helps to distribute. Next time you come across a paparazzi...Read more...
Company
- Company Name: GumGum
- Homepage: http://www.gumgum.com
- Blog: http://blog.gumgum.com/
- Twitter: GumGum
- Category: advertising
- Number of Employees: 15
- Founded: 1-Feb-2007
- Tags: in-image, advertising, image-based-advertising, gumgum, ophir-tanz, los-angeles
- Description: World's Largest In-Image Ad Platform
- Overview:
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GumGum is the world’s largest in-image ad platform and a Quantcast Top 10 Platform, reaching 130 million unique visitors and serving billions of in-image ads per month.
GumGum was founded in 2007 as a service used by publishers to license photos. The company made a pivot in 2009 when the team realized website publishers were losing valuable revenue by not monetizing their image-based content. As a result, the team transformed the advertising industry with the creation of an in-image ad network. This groundbreaking model gives publishers a completely new monetization stream and provides brands the opportunity to reach highly targeted mass audience
Today, hundreds of the Internet’s premier websites, including Time Warner Inc., Hearst Corporation, Internet Brands Inc. and Glam Network rely on GumGum to turn photographs into lucrative interactive experiences by overlaying text, banner or Flash ad units on top of the images. For advertisers, GumGum’s proprietary image recognition and targeting technology helps garner relevant engagement through highly targeted campaigns that yield 20 times the click-through rate than traditional ad platforms.
GumGum is headquartered in Los Angeles, California.
| Name | Title |
| David Sacks | Advisor |
| Ken Weiner | CTO |
| Mark Suster | Board Member |
| Mike Jones | Board Member |
| Vince Thompson | Advisor |
| Name | Title |
| Brian Garrett | Board Member |
| Howard Morgan | Board Member |
| Krishna 'Kittu' Kolluri | Board Member |
| Matt Aimonetti | Engineer |
| Ophir Tanz | Co- Founder and CEO |
Jobs
- Mon, 16 Jan 2012 08:48:28 GMT
- Director of Monetization at Gumgum (Santa Monica, CA)
- GumGum is looking for a Director of Monetization to join its Business Development and Marketing team in Santa Monica, ... Own the management and optimization of all monetization for GumGum Manage all Sales and Business Development...
- Mon, 16 Jan 2012 08:48:28 GMT
- Account Manager, Sales at Gumgum (Santa Monica, CA)
- GumGum seeks an Account Manager, Sales candidate with an entrepreneurial spirit, who is dedicated and detail-oriented for our Santa Monica, Ca. office. The ideal candidate will be responsible for ensuring the needs of GumGumas existing...
- Mon, 16 Jan 2012 08:48:28 GMT
- Web Engineer at Gumgum (Santa Monica, CA)
- GumGum seeks a Web Engineer to join our technology team in our Santa Monica, Ca. office. The ideal candidate will be responsible for building elegant user interfaces for data-driven web applications. This person will have a strong interest...
- Mon, 16 Jan 2012 08:48:28 GMT
- Senior Product Manager at Gumgum (Santa Monica, CA)
- innovation around in-image advertising, an ad format, that GumGum has both pioneered and leads the market in. There will also be a strong focus on enhancing our contextual understanding of images, via a variety of methodologies, and...
