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TechCrunch
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Peerset Rolls Out Psychographic Data Tool For Advertisers And Brands
Startup Peerset is launching an advertising data tool that generates psychographic recommendations and ad placement advice, based on content analysis. Peerset’s proprieta...Read more...
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Company
Summary

- Company Name: Peerset
- Homepage: http://www.peerset.com
- Blog: http://blog.peerset.com
- Twitter: peerset
- Category: advertising
- Founded: 2005
- Description: Interest-based Advertising
- Overview:
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Peerset, science of infinite connections, is an advertising data tool that generates psychographic recommendations and ad placement, based on comprehensive content analysis.
Peerset’s technology links interests, values, lifestyles and attitudes, enabling advertisers and publishers to target expanded audiences across the web. The company is leading innovation in the emergent field of Social Psychographic research. Founded in 2005, Peerset is a privately held company based in San Francisco, California, and Toronto, Canada.







