PRODUCT Prezi is a cloud-based presentation software that opens up a new world between whiteboards and slides. The zoomable canvas makes it fun to explore ideas and the connections between them. The result: visually captivating presentations that lead your audience down a path of discovery.

COMPANY Prezi co-founder, Adam Somlai-Fischer, is an internationally renowned architect and visual artist who has been working with zooming presentations since 2001. Adam found that a zoomable user interface (ZUI) enabled him to explore the “big picture” overview of a floor plan and then zoom into the detail of individual rooms. Because there was no commercially-available zooming presentation editor, each presentation had to be coded by hand. Audiences were wowed and approached Adam to discover what presentation software he used. A few persuaded him to give them access to his code. Finally, in 2007, Budapest University of Technology professor Peter Halacsy convinced Adam to develop an editor so that anyone could make zooming presentations. After creating a prototype, they recruited a business-minded entrepreneur, Peter Arvai, to join as CEO to help them build a product and a company. Prezi was launched in April 2009 from Budapest, leading to investments from TED Conferences and Sunstone Capital. The San Francisco office was established in November 2009.